New Webstore Offering Latest Trends in Urban Gear


San Francisco (08/08/07)From their morning cup of coffee to dinner out with friends, professionals in the fast world of wireless technology need laptop bags that are big enough to function as a portable office, stylish enough to take to dinner, and durable enough to take a beating .

Ice Red Designs, a San Francisco based company recently launched a new web store featuring highly adaptable and style savvy laptop and tote bags- all at prices that won’t break the bank. Ice Red’s heavy duty and fashionable laptop bags average around $50 each.

Alan Wong, founder and owner of Ice Red Designs, said consumers want laptop bags and tote bags that they can take anywhere and still look great. Ice Red bags offer enough space to safely pack a laptop, a brown-bag lunch, and important accessories like a wallet, and keys. “This is a bag for your whole day,” Wong said.

Ice Red Designs’ most popular bag is the UNI laptop cargo bag, a unisex bag with a 15-inch protective laptop compartment. The UNI laptop bag has a sleek vertical design, and includes an inside organizer with several pockets for organizing valuables without having to dig deep into the bottom of the bag. With zippered front pockets and a magazine pocket, the classy UNI will prevent anyone from looking like an over-worked, disorganized computer geek. The popular UNI laptop bag is available in 3 colors: elegant gray, choco-brown, and classic black, and is designed to fit any lifestyle.

The Ice Red UNI bag recently received a great review by Kate, laptop bag evaluator, at Squidoo. On her blog, Kate wrote, “The UNI keeps you organized. And you can put your whole office in there.”

In addition to laptop bags, Ice Red also offers classic messenger bags with a stylish flare, durable urban storage bags and totes, and an innovative clutch/tote combination bag.

Ice Red Designs, a trademark of Armapac, incorporates customer feedback and research into every bag design. “The many features and great designs of our bags are based on the suggestions of faithful customers who carry them everyday,” said Wong.

With special emphasis on combining cutting-edge fashion with durability and weather resistance, Ice Red Bags are made of heavy-duty-water-resistant ballistic nylon material, and some styles include weatherproof accessory pouches. “Our bags are designed for real people on the go,” said Wong.

For more information about Ice Red Designs’ stylish and versatile line of laptop bags, tote bags, and messenger bags, please visit or email


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